Tuesday, August 16, 2011

Sur La Table Dishes Up New Location at Hearst Tower in New York Media Epicenter


Seattle-based Sur La Table , the retail destination for those with a passion for cooking and a love for food, will open its flagship store in Hearst Tower in late 2011. Its first NYC space opened in SoHo in 2005 and a second store in the Upper East Side opened in 2010.


CEO Jack Schwefel, a native New Yorker, comments on the expansion, "New York City has such a vibrant food culture and is the media capital of the country. We are thrilled to open our doors in the heart of the city, inviting customers into our home where they can shop and hone their cooking skills."2011Spacify.com has the best quality kitchen tables and restaurant furniture ( http://www.spacify.com/kitchen.htm ) is available at many locations, as also can be purchased from reliable internet furniture store - spacify, and the variety of pieces and modern material available is extensive. There is such a wide range of furniture these days that utilize a number of different materials.269 pagesSur La Table is nearing a 40-year legacy of knowledgeable and passionate service. Dedicated employees, many of them serious cooks themselves, share their expertise and enthusiasm for cooking every day. The 6,174-square-foot store will employ about 20 full- and part-time employees.Since its beginnings in Seattle's Pike Place Market in 1972, Sur La Table has believed that the kitchen is the center of the home. Today, those with a passion for cooking and a love for food can discover a leading selection of global brands in over 85 Sur La Table stores, online at www.surlatable.com , through the Sur La Table Catalog and via the Sur La Table Gift Registry. With cooking classes in over 25 locations, Sur La Table operates the largest avocational cooking school nationwide. From essential basics to hard-to-find specialty tools and cookware, Sur La Table is sure to have something for every cook.Unravel your concept of kitchen storage furniture and get ready to explore innovative kitchen styles for your home. Whisper smart-space as the modern-day mantra for modular kitchens. The world goes by contemporary kitchen tables furniture that fills the lull with creative and functional units for a deluxe home experience. Open up to a range of restaurant furniture online with Spacify's exclusive collection of designer kitchen dining furniture, wet bar furniture and smart kitchen storage units.The Trio Counter Stool is styled to the popular criss-cross design that will enhance any formal or casual decor. The backrest is curved to hug the body providing hours of comfort and support. The cushion is piled high for extreme comfort, and the seat is pliable and resistant to everyday wear and tear, making this stool versatile for any gathering area. The ultimate mix and match pattern for you! Four Dinner Plates one of each pattern: Leaves, Letters, Links and Circuit. Use it with your existing white dinnerware. or buy this set in multiples for your next buffet dinner party.The new store will include Sur La Table's largest kitchen and cooking class program. Customers will be able to take cooking classes, as well as attend events with media partners and renowned chefs from around the world. Cooking classes are currently slated to start in early December.

MEDIA CONTACTS: Razonia McClellan 432.686.9956 cell: 432.352.7477 razonia@razoniapr.com OR Susanna Linse 206.613.6002 susanna.linse@surlatable.com OR Hearst Corporation Paul Luthringer 212.649.2540 pluthringer@hearst.com




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